Communications

The Office of Communications comprises four departments: Public
Relations, Publications (which writes, designs, edits, and produces magazines and
newsletters as well as marketing communications collateral), Web Communications, and
Photography.

Across the entire group, we focus on the following objectives:

• Demonstrating Tufts' distinctiveness in thought leadership, research, and teaching
• Protecting the University's reputation
• Developing innovative communications tools and content
• Achieving University-wide economies of scale while enhancing the quality of our communications.

Major initiatives for 2006-07 include rolling out the new Tufts visual identity system,
enhancing the University's Web presence, and sharpening our communications strategy
across all of our print and electronic publications.